SUNDANCE RESORT

Provo, Utah

Reviving and repositioning a boutique resort using profits from sales
of vacation condominiums to fund the master plan.

PastProjects_story_sundance

Member of Preferred Boutiques Hotels
AAA Four Diamond Award

Retained by Robert Redford to create and execute a multi year master plan that would revamp this 6,000-acre mountain resort and arts community which was founded in 1969. Facilities included 110 cottages, 2 restaurants, retail shops, alpine and nordic ski areas, equestrian center, 900-seat outdoor theater and extensive conference areas.

After 20 years of annual cash losses a new operating model was put in place which increased annual revenues 700% in six years and took the property to a profitable basis by Year Three. Coordinated the development and execution of a $20 million multi year master plan, which resulted in the resort redefining itself from a regional property to an internationally recognized destination resort.

Sundance is the only purely condominium resort to have been selected for the Conde Nast Gold List and Travel & Leisure’s Top Ten.

Accolades and Awards

  • Conde Nast – Top 10 Ski Hotels 2009, 2008
  • Conde Nast Gold List – 2009, 2006, 2002, 1999, 1998
  • Smart Meetings Platinum Award – 2008, 2007, 2003
  • Tree Room Restaurant – AAA Four Diamond Award

Former Affiliates